Piper-Heidsieck

A sonic signature for Piper-Heidsieck's Twist The Script platform, an original brand theme, imagined as the soundtrack to a film that doesn't exist and built to identify the maison in a few cinematic notes. Joyful, sophisticated and disobedient in spirit, the theme returns and reshapes itself across each scene and era of the campaign, its instruments and rhythm shifting to match every mood. Designed to endure well beyond a single campaign, it marks each twist of the script like a cliff-hanger.

credits

Agency: DDB